In the fast-paced world of web design, staying ahead of the curve is essential. For 2024, we’ve curated a list of exceptional websites that are setting new standards in design, usability, and innovation. These examples span various industries and showcase the best practices in web design from the UK and around the globe. Whether you’re looking for mobile-friendly designs, stunning headers, or creative use of illustrations, these websites offer valuable inspiration for your next project.
1. Best Mobile Design: Monzo

Monzo’s website is a stellar example of mobile-friendly design. The user interface is clean and intuitive, ensuring a seamless experience on all devices. The responsive design adapts beautifully to different screen sizes, maintaining functionality and aesthetics.
Why it’s great:
- Smooth Navigation: Easy-to-use menu and search functionality.
- Visual Appeal: High-quality images and minimalistic design.
- Quick Load Times: Optimized for fast loading on mobile networks.
2. Fantastic Restaurant Website: Dishoom

Dishoom, a popular UK-based restaurant, has a website that perfectly captures the essence of its brand. The site combines beautiful photography, engaging storytelling, and a user-friendly reservation system.
Why it’s great:
- Authentic Branding: The design reflects the restaurant’s unique style and ambience.
- User-Friendly: Easy navigation and quick access to important information like menus and reservations.
- Engaging Content: Rich storytelling and high-quality images.
3. Incredible Header: Stripe

Stripe’s website is known for its striking headers that feature bold visuals and clear, concise messaging. The header often showcases the latest features and benefits with stunning images and minimal text, drawing users in immediately.
Why it’s great:
- Visual Impact: High-resolution images and sleek design.
- Clear Messaging: Simple, powerful statements that highlight key features.
- Engagement: Interactive elements that encourage exploration.
4. Creative ANIMATION: Mailchimp
Mailchimp uses animations creatively to make its website more engaging and friendly. The animation add a unique visual appeal and help explain complex features easily.
Why it’s great:
- Unique Style: Custom animation that align with the brand identity.
- Clarity: Visuals that simplify and clarify information.
- Engagement: Keeps users interested and makes the site more memorable.
“Mailchimp’s use of illustrations is not only visually appealing but also enhances the user experience by making complex concepts easier to understand.”
5. Innovative 3D Design: Awwwards

Awwwards is known for celebrating the best in web design, and its own website is no exception. They incorporate cutting-edge 3D design elements that add depth and interactivity, setting a new standard for web aesthetics.
Why it’s great:
- Interactive Elements: 3D graphics that users can interact with.
- Modern Aesthetics: Sleek, futuristic design that stands out.
- User Experience: Enhances engagement with visually stunning elements.
“Awwwards pushes the boundaries of web design with innovative 3D elements that captivate and engage users.”
6. Excellent E-commerce Design: Everlane

Everlane is a leading e-commerce site that excels in providing a seamless shopping experience. The design is modern and user-friendly, with intuitive navigation and visually appealing product displays.
Why it’s great:
- User-Friendly Navigation: Easy access to products and categories.
- High-Quality Visuals: Crisp images that showcase products effectively.
- Smooth Checkout Process: Streamlined to reduce friction and cart abandonment.
“Everlane’s website is a prime example of how great design can enhance the online shopping experience.”
7. Best Use of Video: TED

TED’s website leverages video content to its fullest potential. The design integrates videos seamlessly, offering a clean and engaging interface where users can easily discover and watch TED Talks.
Why it’s great:
- Seamless Integration: Videos are prominently featured and easy to access.
- High-Quality Content: Professional video production that maintains user interest.
- User Engagement: Encourages viewers to explore more content.
“TED’s site demonstrates the power of video in delivering compelling content and keeping users engaged.”
8. Best Non-Profit Website: WWF

The World Wildlife Fund’s website is a benchmark for non-profit organizations. It effectively communicates the mission, encourages donations, and shares impactful stories through a well-designed and user-friendly interface.
Why it’s great:
- Compelling Storytelling: Use of videos and images to tell powerful stories.
- Clear Calls-to-Action: Easy for users to donate or get involved.
- Transparency: Detailed information on projects and impact.
“WWF’s website inspires action through compelling design and storytelling.”
9. Best Portfolio Design: ToyFight

ToyFight’s portfolio website is a fantastic example of how personal branding and professional showcasing should be done. It’s visually striking, with bold design choices and engaging animations.
Why it’s great:
- Bold Design: Unique and memorable design elements.
- Engaging Animations: Enhances the user experience without being overwhelming.
- Professional Showcase: Projects are well-organized and presented effectively.
“ToyFight’s portfolio is a masterclass in bold design and professional presentation.”
10. Best Educational Website: Duolingo
Duolingo’s website excels in providing educational content in an accessible and engaging format. The site is well-organized, with clear navigation and interactive elements that enhance learning.
Why it’s great:
- User-Friendly: Easy navigation and access to a wide range of educational resources.
- Interactive Elements: Quizzes and gamified learning experiences that make learning engaging.
- Clear Design: Simple and effective layout that doesn’t overwhelm users.
“Duolingo’s website sets the standard for educational sites with its user-centric design and interactive features.”
GEt in touch
These examples highlight the best in web design for 2024, offering valuable insights and inspiration for creating websites that are visually appealing, user-friendly, and innovative. Whether you’re looking to improve mobile usability, incorporate stunning visuals, or add interactive elements, these websites provide a roadmap to success.
If you’re inspired and ready to take your website to the next level, contact Onna Design. I specialise in creating web designs that capture the essence of your brand and engage your audience.